Having data in hand prior to the project start date allowed us to hit the ground running. We brainstormed concepts pre-kickoff and worked with the JUST team on a highly collaborative whiteboarding session during the project kickoff meeting.
Create a compelling experience that allows companies and consumers to understand and explore JUST Capital’s corporate rankings.
A unique and engaging visualization system that clearly highlights top-ranked companies and encourages deep exploration.
How we did it.
Our visualization standardizes JUST Capital's underlying data, enabling users to compare companies across multiple categories.
Using React to render the application made it easy to embed the visualization in JUST Capital’s existing SquareSpace site and follow the user as they explored app, allowing for easy shareability.
Rigorous automated testing in Nightmare ensured consistent quality across data updates and Squarespace integrations.
Fast, lively animations throughout the explorer encourage user interaction and emphasize transitions such as sorting. Hover states were also valuable and allowed users to easily engage with deeper content without being overwhelmed up front
We used the latest version of Microcosm, our data management library for React. This made loading information and keeping the project organized a cinch.