Product Strategy & Design

  • SnapAttack
  • Challenge

    Complex cybersecurity startup SnapAttack envisioned a major product expansion to drive their next phase of growth and needed guidance on how to evolve their current product and UX strategy to meet their goals.

  • Solution

    Use in-depth research and design exploration, validated by their core team and current users, to develop a clear UX and product strategy.

  • Results

    A detailed blueprint of new features and a cohesive user experience that allows SnapAttack to make their expert cybersecurity product accessible to mainstream enterprise clients.

Cybersecurity made easy. Venture-funded cybersecurity startup SnapAttack had an early-stage software product and a solid, yet small customer base. They were ready to grow and looking to bring their expert-level cybersecurity product to mainstream enterprise-level users, but were struggling to turn their technical expertise into a product that everyone could easily use. Working in tandem with their co-founders, we identified user pain points, defined major feature expansions, validated our approach with current customers, and outlined a more intuitive user experience, giving SnapAttack the cohesive blueprint they need for their next phase of growth.

  • Security Profile Concept Model and Wireframes
  • Conceptual Design for Research
  • Design System Style Explorations
  • Color accessibility testing results
    Design System and Color Accessibility Testing
  • Conceptual Design for the Dashboard


We collaborated with SnapAttack to turn their high-level product vision into a concrete strategy for new features and a cohesive user experience. Now, SnapAttack is well positioned to grow sales to the mainstream cybersecurity market.