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1–10 of 64 results for research methods
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UX Research
We help you build the right thing, the right way. You can’t create a great user experience without understanding your users. Our team of researchers uses a mixed methods approach to uncover insights, increase understanding, and aid decision making. We balance rigor with agility…
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How We Started Doing More Research at Viget
December 22, 2015 - **"We should be doing more research."** Six months ago, this was a sentiment that the UX team at Viget seemed to be expressing more and more. This isn’t to say we don’t do a lot of research. We do. But sometimes... we don’t. Sometimes we ship stuff with assumptions baked in…
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Speaking the Same Language About Research
January 8, 2016 - What exactly are we talking about when we talk about research?
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Assumptions, Meet Research
Making unexamined assumptions about what users want and how they behave is a great way to burn time and money perfectly executing the wrong plan. Instead, thinking critically to identify the things we’re taking for granted turns assumptions into hypotheses that we can test with…
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Searching and Researching
When designing and building products, we use research to answer questions and move forward. Our methods run the gamut, from site audits to testing prototypes and interviewing stakeholders. Since each method reveals certain types of answers, we tailor research methods to each…
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How to Approach UX Research Projects Webinar
UX research can provide valuable, actionable insights that enable your organization to make informed decisions about how to design, build, and refine your products. Good user research balances rigor with agility to deliver actionable insights quickly and efficiently. Watch…
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Creating a Feedback Loop for Users
December 22, 2008 - Over the last few months, I've worked on several projects that started with good, solid user research efforts. We've sent out surveys, performed interviews, run usability tests, and worked with customer support teams. It's exciting to start a design project with good input from…
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A UX Reading List
February 24, 2009 - Way back in December my colleague Mindy set out her web design goals for 2009 , and included "Continue to improve my understanding of User Experience design" at #4 on her list. We've got a well-stocked UX bookshelf a Viget South, and Mindy's post got me thinking about the books…
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Sure, Those Colors Look Nice - But Can You Prove They’ll Work?
March 31, 2009 - For the past several months, I've been working with a client who is based in North America but who operates regional offices in various parts of the world where their (tourism industry) product is offered. Over the past year, we've collaborated with this client one country at a…
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IA Summit 2009
April 21, 2009 - It can be an odd experience attending a conference in a recession, and my trip to the 10th Anniversary IA Summit in Memphis, TN, didn’t disappoint in that regard. The event was smaller, tinged with uncertainty, and chock full of people trying to figure out what the future…