When designing and building products, we use research to answer questions and move forward. Our methods run the gamut, from site audits to testing prototypes and interviewing stakeholders. Since each method reveals certain types of answers, we tailor research methods to each project's needs.
Research is a systematic investigation, but it isn’t static. After all that planning, you'll inevitably make some surprising discoveries and improvise a bit. When we receive unexpected answers to our questions, we don’t stop there. Instead, we use those answers to prod, form better questions, and make more pointed observations.
Looking to streamline your own research process? Read about flexible usability testing below.
Community Thoughts on Searching and Researching...
UX Research Cheat Sheet
by Susan Farrell
via Nielsen Norman Group “The important thing is not to execute a giant list of activities in rigid order, but to start somewhere and learn more and more as you go along.”
5 Effective Ways for Usability Testing to Play Nice with Agile
by Jeff Gothelf
via Usabilla Blog “The goal here is twofold. One, you are getting customer feedback to the team so they can adjust their work accordingly. The other goal is to tell the broader organization that, despite moving quickly, you’re validating your approach with real people.”
10 Golden Rules of Facilitation
by Jeff Sauro
via Measuring U “Good facilitation is more than following a script and rules; it’s knowing when and how to apply the rules and when to go off script to get the right data while balancing the needs of the stakeholders and participants.”
What is User Research?
by Timothy Embretson
via InVision Blog “Conducting user research is just one part of the equation. Afterwards, you have to act on that feedback to make new product decisions or enhancements.”
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We are designers, engineers, and strategists.
We believe the best work happens when talented people trust each other enough to be real and take risks. We’re looking to grow our team and are especially interested in finding the right people for the following roles: