Our clients.

Founded in 1961 by Jacqueline Kennedy, the White House Historical Association, seeks to maintain and share the history and artifacts of the presidential estate. We engaged in a two-part strategy and redesign effort to generate better brand recognition and increase web traffic. The new site features copy in the voice of the organization’s gracious and elegant founder.

We partnered with Dick’s Sporting Goods to launch their  women’s fitness campaign, featuring athletic apparel designed for the unique wants and needs of women. Tagged “Strong is the New Skinny,” the campaign extended DSG’s existing brand to a new demographic through a voice of empowerment.

When the Lupus Foundation of America came to us looking to increase public understanding of Lupus, we helped them create an interactive card game, Know Lupus. We designed the game, complete with custom illustrations and broadly accessible content, to educate the group of nearly two-thirds of the population who do not know or understand the disease.

Financial wellness startup HelloWallet sought a new look and feel following a second round of funding and a growing customer base. Relying heavily on vibrant visual design, we created a clear and relatable homepage narrative. The voice and tone of the copy worked together with visual elements to communicate HelloWallet’s mission to bring reliable financial guidance to the masses.

Our thoughts.

Meet the team.