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Google’s Sponsored Links Move on Over
August 17, 2009 - Google’s sponsored links have inched their way over to get a little closer to organic search results. This shift happened on August 11th. Now when you run a search you'll see something like this: One theory for the change is that Google is following Bing’s…
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Bacardi Mojito Branded Utility Fail
August 19, 2009 - Last week I wrote about my love for the Cheese and Burger Society. This week, I write about my not-love for Bacardi.com. My brother and I wanted Mojitos (should I be ashamed?). My hermano suggested we go to Bacardi.com, being certain that they would have a good recipe for a…
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David and Ben at Windy City Rails
August 19, 2009 - Next month, both David Eisinger and Ben Scofield will be speaking at WindyCityRails, an annual one-day conference in Chicago on September 12, 2009. For Ben, a speaking veteran with experience presenting at international conferences and to audiences as large as 600-800, this is…
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Git: A Designer’s Perspective
August 20, 2009 - Let me start by saying I'm not one of those super tech-minded designers who loves to dive into new programs. Especially when those programs involve heavy use of the command line and every tutorial written about them is so technical it might as well be in another language. I was…
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Middle School Marketing: The Convergence of Print and Digital Marketing
August 20, 2009 - Jeff Goldscher is the President of Havit Advertising, and a frequent attendee at Middle School Marketing. This month, we reached out to the msm crowd with a simple question. What is the future of print in a digital world? Who better to help guide the conversation than a fairly…
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PSFK Good Brands Report 2009
August 21, 2009 - PSFK just launched its Good Brands Report 2009. It’s a quick read and worth checking out. While there are a number of common traits shared by the Good Brands who made the report, I found this one particularly fascinating: Of the top 100 largest advertising spenders in…
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From The Onion: Google’s Behavioral Targeting Opt-Out Plan
August 24, 2009 - Google Opt Out Feature Lets Users Protect Privacy By Moving To Remote Village - The Onion If you're interested in reading something legitimate about Google's Behavioral Targeting, you might enjoy these posts: Data Sharing and Privacy Concerns Does Google Ad Planner =…
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Post Purchase Follow-up is Priceless
August 26, 2009 - I was talking to a friend last week who recently purchased a new car. She mentioned that she was pleasantly surprised to receive a personal email from her salesperson; following-up on her purchase and asking her if she was enjoying the car and/or if she had any problems or…
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Give And Take: Rails Rumble 2009
August 27, 2009 - Last Friday, I joined Tony, Patrick, and Rob in the conference room here at Viget for the kickoff of Rails Rumble 2009. It started a long (yet, very short) weekend of frantic coding, last-minute fixes, and awesome breakthroughs. The Rails Rumble rules (all files must be created…
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ClearCarbon Goes Live
August 28, 2009 - We are proud to announce the launch of ClearCarbon's newly redesigned web site. ClearCarbon is a full service carbon specialty consulting firm, working to find increases in efficiency while reducing greenhouse gas emissions. As a young company, they've seen great success…