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Removing Referral Spam from Google Analytics
March 18, 2015 - Step-by-step instructions for removing referral spam from your Google Analytics data.
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A Google Analytics Dashboard for Front-End Developers
September 29, 2015 - Say you’re a front-end developer who is building a great new website. As you plan out your platform and resources, you probably have some questions about how people are using the existing website so you can prioritize important features and make sure your new site works well for…
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2021: Controlling What You Can
January 15, 2021 - Despite the tumultuous start to 2021, at Viget we’re using this new year to revisit goals and refocus on the things within our control. On the Data & Analytics Team, we spent time reflecting on our team’s purpose, reviewing last year’s goals, and setting new goals that align…
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Site Performance as a Foundation
When site performance is mentioned, what comes to mind? Is your funnel working? Are visitors being converted into customers? Are clicks resulting in revenue? Underneath these questions is a more fundamental one: does the experience of using your site make visitors engage more…
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Analytics Audit
Your data is one of the most valuable resources of your organization. Now is a great time to confirm your team is empowered with the right data to make better decisions.
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10 Reasons to Hire an Agency for Your Organization’s Analytics
June 7, 2016 - Building an in-house analytics team often seems like the sensible choice — but isn't.
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Want to Expand Your Google Analytics Skills or Land a Full-Time Job? Start Here.
August 14, 2017 - Because the landscape has changed significantly over the past few years, so has our approach.
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Digital Analyst Apprentice
The Viget apprenticeship is a 10-week, paid training program designed to accelerate your career.
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Upgrading to Universal Analytics: How to Set Up Out-of-this-World Tracking
March 31, 2014 - In the near future, Google Analytics will require you to use Universal Analytics (UA). UA is a new way for you to send -- and Google to process -- your analytics data. This post explains how it’s different from the current Classic collection method, why you’d want to…
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Our Common Google Tag Manager Tracking Setups: Try Them Yourself
May 15, 2014 - As Viget continues to set up clients' Google Analytics through Google Tag Manager, we've found that we can use common ways to measure particular elements. Here are some of the most common tracking setups we've used so far. Special thanks go to our FED team who wrote this…