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Social Influencers Can Be Anyone, Anywhere
April 4, 2008 - Social media influencers may not have the sway they once thought they had over their digital fans. A study this week reported that "self-described social media users put far more trust in friends and family online than in popular bloggers, or strangers with 10,000 MySpace…
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Google Isn’t Floundering
April 4, 2008 - Robert Hof had a very interesting article in Business Week that took a look at the numbers over at Google; but didn’t account for the why. The statement that clicks on paid ads have flatlined did not mention the changes in display URL policy which has had a dramatic impact…
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Fun With jQuery’s Animate() Function
April 7, 2008 - I'm a huge jQuery fan; there's no hiding that. For me, a designer, there is no easier JavaScript library to use and learn. I've been leaning on jQuery to do my heavy lifting for a while now, and it continues to blow me away almost every time. With each passing release, the…
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Kettler Wins Best Website from NAHB
April 7, 2008 - Kettler, a Tysons Corner-based real estate firm that's among the nation's top 20 multi-family developers, has received "Best Corporate Website" from the National Association of Home Builders. From Kettler's press release: With creative design and functionality led by Laurel…
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Getting Social With Big Brands
April 7, 2008 - With engagement the new name in the metric game for marketers, brands are rabidly trying all that they can to build sites that foster any level of engagement with their customers. Some are well-suited to creating their own community, while others would be wise to invest in…
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To Thine Own Self Be True
April 7, 2008 - Although clients know themselves and what they have to offer, sometimes they struggle with conveying that through writing. They consider who they are now, what they had to offer a year ago, maybe what they want to become in five years ... Ack! So much to wade through in paring…
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See You at TECH Cocktail DC 2
April 7, 2008 - When Frank organized the first TECH cocktail DC last year, I mentioned to him that we'd do whatever we could to support the next one. So, when he asked us to sponsor so that all our friends in the local tech community wouldn't have to fork over their own hard-earned cash for…
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The Mysterious “Save For Web” Color Shift
April 8, 2008 - Find out why your images don't look the same between Photoshop and your browser.
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“Blog It Out” - The Confusion of Digital Marketing
April 8, 2008 - UPDATE PT. 2Thanks to Joel, you can now view the commercial I was mentioning at his blog here. Thanks Joel! UPDATE: Thanks to Muriel's comment, here is the link to the DirectTV commercial series I was referring to. Unfortunately it doesn't have the exact spot, but it does have…
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Be Spontaneous at the Right Time
April 8, 2008 - Over the weekend, I watched the very powerful special on Martin Luther King, Jr. In telling the story of Dr. King's life and his early civil rights work, the special described Rosa Parks' historic decision on December 1, 1955, to refuse to give up her seat on a city bus in…
