The Why of Connected Devices

Over recent years, the arrival of the Internet of Things has generated a great deal of hype. Businesses, developers, and consumers alike have been exploring what it means for them. Viget has been doing the same, providing services in consumer IoT product development and experiential marketing, working with clients to develop products as diverse as the interactive installation, Lightwalk, to smart home technology like Pura's smart fragrance dispenser.

In the process, we’ve evaluated how organizations can leverage connected devices for business value. The reality is that developing and deploying these devices requires a lot of energy – from expensive BOMs to complex design considerations. Without a strategic approach, an organization risks creating a bloated IoT product or platform that is all tech and little value. The opportunities for this technology are endless, but success isn’t guaranteed. At Viget, we help clients start with “why” as we build the future of IoT.