Your brand exists to communicate, in a clear and compelling way, who you are as an organization, what you do, and why. Now is the time to develop a better understanding of how your brand strategy supports your business.
Our creative team can provide an audit to help you answer questions like:
- Is our messaging addressing the needs and concerns of our audience?
- How effectively is our brand messaging being communicated through our website and marketing materials?
- Does the voice and tone we use to communicate our story in a way that makes our audience want to listen?
- Does our system of creating, organizing, and maintaining content ensure clarity and navigability for our audience?
We can tailor this audit to your unique needs and timeline. Generally, our audits begin with a one-hour discovery call, followed by our research into your organization and assessment of your brand, and culminate with a presentation of our findings. Your team will receive an audit report containing our recommendations, including insights you can apply immediately to your marketing efforts. These recommendations may include where to add consistency between brand and communication channels, assets that are missing or dated, as well as opportunities for or vulnerabilities of extending your brand. Our audit and analysis efforts typically take place over a two-week period.