Video Game Commerce Platform
Challenge
Video game software startup Overflow had a high-level technical approach for its gaming commerce product, but needed to take the next step forward.
Solution
A collaborative approach to product discovery, design, and development, allowing them to build for their target audience and make progress on fundraising goals.
Results
A V1 product that will serve as a strong foundation for continued growth.
Game on. When we first heard from Overflow, a video game software startup, they were a year into concepting a product to securely manage game economies — the creating, selling, and trading of digital items. While they had made good progress, their technical architecture and initial wireframes were largely centered around a secondary audience, game players. Through smart design and strategic development, we worked with Overflow to transform their ideas into a tangible reality that meets the needs of actual customers — game developers — and is demonstration-ready for prospective investors.
The collaboration began with rapid design-as-discovery, emphasizing exploration and fast-moving low-fidelity work to help define the overall architecture of the platform. Our development team worked closely with Overflow’s CTO to land on a phased release approach that allowed us to decouple game dependencies.
Summary
We worked closely with Overflow to turn their concepts into a well-designed, well-architected product intended for their primary audience, game developers. With a first release of their game commerce management product in hand, Overflow is well-positioned for continued growth.