Newsletter January 14, 2022

Let’s Talk About:

Complementing the Old and New


By Dave Scherler, Former Senior User Experience Designer

Many of us at Viget are big game-people – crokinole in the office, skribbl tournaments online, trivia at local pubs. We love the competition camaraderie and creativity that games offer. So when Stern Pinball reached out for help strategizing, designing, and building a digital platform that would connect players’ mobile devices to their classic pinball machines, we were game.

As we dug into this project, we realized this wasn’t just a companion-app. This project needed to complement — rather than compete with — the analog experience that Stern's passionate fan base loves. We launched Insider Connected last fall, and we’re proud of how it turned out. Read our case study to explore this project. And, yes — it did involve many hours of pinball-playing ‘research.’

Read the Case Study

Articles We Love

  1. 1. Why Do People Love Games? Humans have always been drawn to the trick of finding novel ways to play within their environments.
  2. 2. Pinball Machines Are Getting a Huge Upgrade to Convince Players to Come Back to Arcades Stern is borrowing features from video game consoles to entice pinball players.
  3. 3. How Video Games Inspire Great UX Games felt like they were about sparkles and tension. Great app UX is about minimalism and simplicity.

What We’re Up To

Bt Quarterly 01

Our Code of Ethics is a set of principles and questions that help us navigate our work as designers, developers, and strategists bringing new technology into the world.

FINAL Card front 1

We hope you and yours are off to a beautiful 2022! If a new gig is on your To Do list this year, we're hiring! See our openings.

IG

SwayDM needed a team to keep pace with their startup energy. They focused on building the company, and we got to work on their MVP.

Haley Boulder 9334

The world was uncertain. So were our requirements. Read how we brought a COVID-19 vaccines education site to life, using an agile approach.


Careers

Some of the best Viget employees started off as Viget newsletter subscribers. Do any of our open roles sound like a fit? We'd love to hear from you, and the talented folks in your network.

Contact Us

We help transform organizations with modernized software and optimized digital experiences. If you’re looking to build or improve a digital product, contact us.

Contact Us

Washington, DC Metro
105 West Broad Street
4th Floor
Falls Church, VA 22046

Durham, NC
309 E. Chapel Hill Street
4th Floor
Durham, NC 27701

Boulder, CO
1002 Walnut St.
3rd Floor
Boulder, CO 80302

Chattanooga, TN
110 Somerville Ave
Suite 266
Chattanooga, TN 37405