Asking the Simple Questions

Community Thoughts on Asking the Simple Questions...

1. 1.	Is Your Project Pointless? by Robert Williams via Invision “You can’t hit a target if there isn’t one.”

2. 2.

   The Wishlist Button by Pablo Stanley via The Design Team “The problem is, as designers, we can get caught up in our own loop. Obsessed with details that don’t always make a huge impact — we get married to a problem that doesn’t merit our time. We fall into a sunk cost fallacy, making irrational decisions.”

3. 3.	Brand Strategy: A Bird’s Eye View by Summer Teal Simpson via Made By Sidecar “Strategic process aims at defining a foundation and rationale for the brand, and ensure that design is specific to the needs of the client and the end user.”

4. 4.	An Introduction to Project Discovery by Shabnam Gideon via Made By Sidecar “The more questions we can ask and answer up-front, the more likely it is that we can honor budgets, timelines, and our pipeline.”

5. 5.	Spice Up Your Pitch Life: Taking Your Scenario Analysis to the Next Level by Douglas Davis via HOW Design “Remember, there is no one right answer, just your right answer backed up by a well-reasoned rationale tied to what your client set out to achieve.”