Using Remember the Milk as a Capture and Coding Tool
Built as a to-do list, Remember the Milk is surprisingly capable as a qualitative analysis tool.
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Plan a Content Strategy and Go Places
Now that the web world has largely bought into information architecture and interaction design, we're starting to realize what we've always known: content is king. Coming up with a good information architecture is critical for any site, but you can't design a great information architecture without having a solid handle on the information you're architecting.
It seems pretty obvious, right? Unfortunately not everyone gets it – yet. It's not like these people don't think content is important. They know it is; they just haven't been convinced that there's any reason to put structure around the process of defining it. So, how do you convince someone that content strategy is important?
I've started likening developing a content strategy to planning a trip. Whether you're going on a honeymoon or creating a site about bicycle maintenance, you're planning to be somewhere you're not right now.
When planning a trip there are three high-level questions that need to be answered:
- Where are we going?
- How will we get there?
- What will we do once we're there?
Let's give the analogy a little workout.